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A Strategic Playbook to Transform Your Role in the Age of AI

  • The Jobs to Be Done (JTBD) framework, developed by Clayton Christensen, highlights that people hire professionals to achieve specific jobs in their lives beyond tasks and features.
  • AI excels at tasks but struggles with outcomes that require human capabilities such as intention understanding and strategic decision-making.
  • The Blue Ocean Strategy, created by W. Chan Kim and Renée Mauborgne, advocates for finding untapped market spaces where unique human value can thrive.
  • The Job Split Framework combines JTBD and Blue Ocean to guide professionals on career transformation in the age of AI.
  • AI impacts traditional agile workflows by blurring functional boundaries and enhancing collaboration among product managers, designers, and engineers.
  • Professionals need to adapt by focusing on areas where human judgment, creativity, and empathy create distinct value in an AI-augmented world.
  • Continuous role transformation is crucial, requiring a growth mindset and a commitment to evolving skills to deliver value effectively.
  • Understanding core value propositions and strategically positioning oneself where human expertise matters most are key to thriving in AI transformation.
  • Frameworks like JTBD and Blue Ocean serve as strategic tools to navigate transformation opportunities and drive proactive career evolution.
  • Overall, embracing continuous learning and a proactive approach can empower professionals to architect their own career futures amidst AI disruption.

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