The Jobs to Be Done (JTBD) framework, developed by Clayton Christensen, highlights that people hire professionals to achieve specific jobs in their lives beyond tasks and features.
AI excels at tasks but struggles with outcomes that require human capabilities such as intention understanding and strategic decision-making.
The Blue Ocean Strategy, created by W. Chan Kim and Renée Mauborgne, advocates for finding untapped market spaces where unique human value can thrive.
The Job Split Framework combines JTBD and Blue Ocean to guide professionals on career transformation in the age of AI.
AI impacts traditional agile workflows by blurring functional boundaries and enhancing collaboration among product managers, designers, and engineers.
Professionals need to adapt by focusing on areas where human judgment, creativity, and empathy create distinct value in an AI-augmented world.
Continuous role transformation is crucial, requiring a growth mindset and a commitment to evolving skills to deliver value effectively.
Understanding core value propositions and strategically positioning oneself where human expertise matters most are key to thriving in AI transformation.
Frameworks like JTBD and Blue Ocean serve as strategic tools to navigate transformation opportunities and drive proactive career evolution.
Overall, embracing continuous learning and a proactive approach can empower professionals to architect their own career futures amidst AI disruption.