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Amazon Starts 10-Minute Delivery In Delhi In Quick-Commerce Push

  • Amazon has started offering deliveries in as little as 10 minutes in New Delhi to compete in the quick-commerce segment against local rivals like Blinkit, Instamart, and Zepto.
  • The company is expanding its 'Now' service in India's capital after a positive response, aiming to keep up with the trend of near-instant deliveries popular among Indian consumers.
  • Amazon faces competition from local rivals who offer fast deliveries of various items, prompting the US company to enter the quick commerce market, driven by increased consumerism in India.
  • Amazon has committed significant investments in India and is expanding its delivery network and infrastructure in the country to enhance its e-commerce operations, while also focusing on quick deliveries in major cities like Bangalore and Delhi.

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