Apple's global iPhone sales increased by double digits, growing 15% YoY in April and May, the first two months of Q2 2025, with the highest market share in those months since the COVID lockdowns.
The US and China were key sales drivers, with China seeing a notable turnaround as Apple regained the top spot in May. Japan, India, and Middle Eastern markets also experienced double-digit sales growth.
Senior Analyst Ivan Lam highlights that US and China markets play a significant role in iPhone performance, with consumer buying behavior and government subsidies impacting sales.
Counterpoint's Jeff Fieldhack suggests that consumer demand in the US and China is not yet driven by Agentic AI, indicating potential for Apple to offer innovative features like Siri.
Japan has witnessed a surge in iPhone demand, especially for the compact iPhone 16e, while India remains a crucial market for Apple's growth, attracting tech-savvy consumers.
The iPhone continues to be an aspirational product in India, driving significant sales growth and paving the way for Apple's companion devices and services.
Apple fans were surprised by a star-sighting of Brad Pitt at Apple Fifth Avenue, promoting the Apple Original Film 'F1: The Movie.'
Apple introduced new parental control features to protect kids and teens online when using Apple products.
The Trump Organization announced the launch of Trump Mobile, a new mobile phone service set to debut in September with a $47.45 monthly plan.
CarPlay, a safer way to use iPhone while driving, is utilized over 600 million times per day and receives updates with iOS 26.
Apple TV+ celebrated the upcoming launch of the second season of 'The Buccaneers' at Louisa’s at The Twenty Two.
MacDailyNews shared updates on Apple-related content and encouraged support through subscriptions and shopping links.