<ul data-eligibleForWebStory="true"><li>Prioritizing features based on customer needs is crucial for building what truly matters.</li><li>Structured prioritization involves assessing the frequency and significance of customer requests over time.</li><li>Understanding who is making the request provides context for prioritization.</li><li>The impact of a feature request extends beyond its immediate users, considering scalability and new market opportunities.</li><li>Features with wider impact potential and strategic value take precedence on the development list.</li><li>Issues highlighted by customers, even if in frustration, are critical indicators of necessary improvements.</li><li>Feedback from sales and GTM teams can reveal feature importance for revenue generation and business alignment.</li><li>Feature prioritization balances data, customer insights, and business impact to create meaningful solutions.</li><li>The goal is not just to release more features but to address real user needs and ensure business value.</li></ul>

Building What Matters: How to prioritize features that truly serve customers

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