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Dear SaaStr: I Fired My VP of Sales. What Now?

  • After firing your VP of Sales, it's important to have a plan in place to stabilize and rebuild.
  • Consider stepping in as an Interim VP of Sales if needed, promoting from within if the right candidate is available, and auditing the sales process to identify areas for improvement.
  • Immediately start the search for a new VP of Sales, focus on team morale and communication, and ensure the sales pipeline keeps moving to avoid stalls in deals.
  • When hiring the next VP of Sales, ensure they have a clear plan and vision for improving sales performance and team growth.

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