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Geely-Baidu JV brand Jiyue to scale down for survival

  • Jiyue, a Geely-Baidu joint-venture EV brand, plans to scale down its operations and seek fresh capital.
  • The company aims to improve its financial health by cancelling non-profitable projects and merging business units.
  • Speculations of Jiyue approaching liquidation have emerged due to low sales in the Chinese EV market.
  • Jiyue delivered 2,485 vehicles in November and 14,000 units year-to-date in mainland China.

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