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How We Used AI to Successfully Localize 1 Million Words Within a Month and Cut Costs in Half

  • In the fast-paced tech industry, speed and innovation are crucial for success, particularly in China's tech landscape.
  • Efficient, rapid localization on a global scale is essential for product launches, as delays can lead to product failure.
  • Harnessing AI for localization helped cut costs and accelerate the process of localizing a video game with over 1 million words into four languages in just one month.
  • An integrated human-machine approach was adopted, leveraging AI tools at every step of the localization pipeline for efficiency and cost-effectiveness.
  • Collaboration between human expertise and AI efficiency was key to the success of the localization process.
  • The partnership improved quality and productivity, ensuring that the localization also focused on visual elements like art assets.
  • AI was used to transcreate overlay texts and generate voiceovers across multiple languages, maintaining cultural relevance and originality.
  • An AI-powered LQA testing tool was developed to streamline quality assurance processes and ensure a high-quality final product.
  • Starting with pilot projects and gradually integrating AI tools helped test and refine the localization process within a controlled environment.
  • Clear communication, regular feedback gathering, and continuous refinement of procedures were vital in optimizing the AI-powered localization workflow.

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