The number of SaaS companies above $1M ARR in the US has significantly increased from 2020 to 2025, leading to more competition and faster growth in the industry.
Most SaaS companies still have a large portion of costs related to staff despite advancements in AI technology, making them challenging to control using traditional methods.
Investors are now focusing on metrics like revenue per employee to measure company efficiency, leading to potential layoffs if the numbers are below expectations.
CEOs are being pressured to meet revenue per employee targets, with strategies such as cutting costs, automating processes, or pivoting strategically to align with market trends.
Companies in the SaaS industry are evaluated based on future performance and market potential, emphasizing the need to generate value for shareholders over just employing people.
It is essential for product managers and leaders to think commercially, create significant value with minimal investment, and focus on revenue-generating initiatives to secure job stability in a competitive landscape.
Balancing business impact with resource allocation and avoiding vanity projects are crucial for demonstrating commercial value and protecting job roles in evolving SaaS environments.
Understanding investor expectations and aligning strategies with revenue growth can help professionals navigate the shifting dynamics of the SaaS industry and ensure long-term success.
Being commercially minded and showcasing tangible business outcomes are key to standing out in the SaaS sector and mitigating risks associated with layoffs and industry changes.
Focusing on revenue generation, cost efficiency, and tangible business value is integral for individuals in SaaS to thrive amidst increasing competition and investor scrutiny.