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Entrepreneurship
TechBullion
4w
240
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Mark Belter: A Trailblazer in Entrepreneurship Shares Insights From 25+ Years of Business Success
- Mark Belter, a seasoned entrepreneur with over 25 years of experience, has launched a platform to share his entrepreneurial journey and industry expertise.
- Born in Tiffin, Ohio, in 1974, Belter has founded and operated multiple companies in various industries, showcasing his dynamic approach to business development.
- He shares his knowledge and experiences through his blog, offering guidance to aspiring entrepreneurs and business enthusiasts.
- In addition to his professional achievements, Belter prioritizes family and personal growth, rooted in kindness and perseverance.
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The Total Entrepreneurs
4w
8
5 Tips for Preparing Your Commercial Property for Painting
- Thoroughly clean and prepare the surface of the commercial property before painting.
- Carefully select the appropriate color that complements the building's architecture and branding.
- Consider scheduling the painting project during off-peak seasons and consult with tenants or customers for input.
- Plan the budget wisely, considering factors such as size, complexity, surface condition, height, and accessibility.
- Choose a reputable contractor with proper licensing, testimonials, expertise, and sustainable practices.
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Medium
4w
338
TruEarth’s New Product Gamble – A Deep Dive into Whole Grain Pizza
- TruEarth's pizza line aims to tap into the demand for healthier, home meal replacements.
- Competitors like Rigazzi pose challenges with similar innovations and aggressive tactics.
- Market research shows strong purchase intent and potential substitution for TruEarth's pizza.
- TruEarth should launch the pizza line with a focus on brand synergy and effective marketing.
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20 Likes
Startupnation
4w
329
Image Credit: Startupnation
How Parents of Entrepreneurs Support Alternative Paths
- When their kids chose not to take a traditional job after finally getting a diploma, parents’ support proved crucial to their success.
- Seventy entrepreneurs decided to turn their passion into a career, deviating from pursuing a traditional job.
- Fundamentally each parent followed their child’s lead as they began to pursue their passion.
- Entrepreneurs like Jake and Johnny used a simple product (a T-shirt) to create a multimillion-dollar business.
- Joel Holland declined a six-figure job on Wall Street to concentrate on his passion – building a stock film footage company.
- Paige Mycoskie left a traditional job to sew, and now has 13 stores with more on the way.
- Thomas Vu left his bioengineering course to become executive producer of the hit Netflix series Arcane.
- Encourage your child to do what they love, not what they think others would like them to do.
- Tell them that you want them to pursue their passion, and take a chance on turning their dream into reality.
- Let your child know it’s all right to fail and that failure is how they will learn and grow.
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19 Likes
Medium
4w
191
Image Credit: Medium
How 7hubent Tech Promoted OPay – Fintech for Payments and Ride-Hailing for Free Business…
- OPay, a fintech for payments and ride-hailing, partnered with 7hubent Tech for free business advertising.
- 7hubent Tech's WhatsApp marketing platform provided a strategic and interactive community for businesses.
- OPay leveraged 7hubent Tech's platform to promote their brand and engage with potential customers.
- 7hubent Tech offers free advertising solutions for Nigerian businesses to promote their products and services.
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11 Likes
The Total Entrepreneurs
4w
418
Maximizing SaaS Success with Account-Based Marketing (ABM)
- Account-based marketing (ABM) is a highly targeted, personalized marketing approach that prioritizes individual accounts over a broader market.
- ABM is crucial for SaaS companies as it allows them to offer highly personalized content and solutions that address the pain points of individual accounts.
- Focusing on a narrower, more qualified audience allows SaaS companies to see much higher conversion rates than they would with traditional marketing methods.
- ABM fosters a closer alignment between sales and marketing teams, ensuring that both are working towards the same goals with clear communication.
- SaaS companies can maximize their marketing budgets and a higher return on investment by concentrating resources on high-value accounts.
- Steps to implement ABM include identifying target accounts, developing buyer personas, creating customized content and campaigns, and leveraging data and analytics.
- To execute ABM successfully, both sales and marketing teams must be in sync, and continuous measurement and optimization is key to success.
- Account-based marketing is a highly effective approach that can fuel substantial growth for SaaS companies.
- Regularly review metrics such as account engagement, pipeline velocity, and revenue growth and adjust the approach to maximize ABM results.
- ABM enables SaaS companies to create effective marketing strategies, built around personalized content and campaigns, to engage and convert high-value accounts.
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25 Likes
Medium
4w
111
Image Credit: Medium
Warning: Amdark Limited – The Scam Company You Need to Avoid!
- Amdark Limited has flooded reputable review platforms with fabricated testimonials.
- Authorities are increasing scrutiny on Amdark Limited's shady practices.
- Individuals and organizations are warning against engaging with the company.
- Consumers should remain vigilant and avoid falling victim to their tactics.
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6 Likes
Medium
4w
356
Scaling Innovation: iQmetrix’s Journey from Flat Hierarchy to Holacracy
- iQmetrix, a software firm founded by Christopher Krywulak, has grown from a company of five to almost 500 in four offices in Canada and the U.S.
- The flat hierarchy and autonomy once heralded as the formula for creativity and innovation, however, were causing problems.
- Transparency decreased, team silos formed, and decision-making slowed.
- Older management models failed too as scalability issues persisted, and growth placed strains and caused setbacks.
- To address these issues, iQmetrix transitioned to Holacracy, a structure that contains autonomy with accountability and new decision-making processes.
- The adoption of Holacracy has taught that scaling needs new systems accommodating organizational culture, and Holacracy helps provide transparency and more collaborative execution.
- Autonomy should be contained by accountability.
- Visibility is key to alignment, and change management is crucial in making the transition work.
- Adopting Holacracy is a long-term experiment in rethinking how work is organized and aligns with the notion that success is about learning to accommodate growth.
- Holacracy may not work for every organization, but it's a bold step towards redesigning how work is organized.
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21 Likes
Medium
4w
191
Image Credit: Medium
The “CoFounder Conundrum”: Choosing the Right Partner or AI
- Choosing the right cofounder is crucial for a successful startup, as the relationship is often compared to a marriage.
- Having a cofounder with complementary skills and a shared vision is invaluable, but clear agreements around equity and responsibilities are necessary.
- Using AI as a strategic partner is becoming a viable alternative, as it can assist with tasks like market research and content creation.
- In CoFounder.AI, Clarence Wooten provides guidance on making the cofounder decision and leveraging AI as a co-pilot.
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11 Likes
Medium
4w
22
I shutdown my startup. Here’s my reflection.
- Zencape Health - a platform to connect patients with coordinated specialist care for chronic pelvic conditions, including pelvic floor physical therapists, pain psychologists, nutrition experts, and gynecological surgeons has been closed down.
- The reason for the closure are financial: the platform could not achieve unit economics to meet VC funding standards.
- The platform was widely praised for its inclusive, affirming & comprehensive healthcare treatments.
- Despite women being much less likely than men to receive venture capitalist funding, the founder of Zencape Health managed to raise venture funding, although this sometimes came with sexist attitudes in the industry.
- The closure of Zencape Health showcases the enormity of obstacles faced by women entrepreneurs to achieve startup success and how the odds can feel stacked against them.
- The author is proud of what Zencape Health achieved, in terms of healthcare outcomes and offering a space for people with chronic conditions, despite time and funding running out.
- The author reflects that the key takeaway from building Zencape Health is that every avalanche leads to a valley of opportunities, and reflects positively on the experience.
- The startup was started by the author as a response to years of frustration and disappointment from a lack of access to personalized, comprehensive specialty care.
- In conclusion, the founder of Zencape Health expresses gratitude to the many extraordinary individuals who helped build the company and seems excited for the future.
- This article provides a recount of the author’s experiences, reflections and insights on building, growing and closing a startup, with a particular focus on her time running Zencape Health, a health-tech company.
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Gritdaily
4w
8
Image Credit: Gritdaily
The Power of Strategic PR Partnerships: Elevating Client Success and Authority
- Strategic PR partnerships between PR Professionals and Partners are crucial for client success.
- These partnerships help establish client authority and build a long-lasting digital presence.
- By collaborating with well-known publications, brands can enhance credibility, visibility, and thought leadership.
- Strategic PR partnerships also strengthen the client's digital presence and improve search engine rankings.
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Medium
4w
334
Role of ai in personalizing marketing campaigns In the fast-paced world of digital marketing…
- AI-powered personalization enhances customer engagement and loyalty.
- AI-driven data analysis provides deeper insights into customer behavior and preferences.
- AI-enabled automation streamlines marketing workflows and optimizes campaign performance.
- AI-based predictive analytics helps businesses anticipate customer needs and make informed decisions.
- Responsible implementation of AI in marketing requires ethical considerations around transparency and data privacy.
- Leveraging Machine Learning for Personalization
- AI helps marketers by doing the boring stuff for them. It manages emails and social media posts. This lets marketers spend their time on creative ideas.
- Chatbots and virtual assistants act like humans in conversations. They use AI to understand and respond to customer needs.
- Using AI for predictive analytics helps marketers make smarter decisions for better results.
- To use AI well, focus on data governance and model selection. Make sure it fits with your systems.
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20 Likes
TechBullion
4w
22
Image Credit: TechBullion
Innovations in SAP Cloud Integration: Deepak Kumar’s Journey Integrating SAP CRM and SFDC
- Seamless integration between various enterprise systems is critical, and SAP Cloud Platform Integration (CPI) has emerged as a powerful tool to ensure their effective communication.
- Deepak Kumar, an accomplished SAP Architect at Agilent Technologies, has set new benchmarks for the industry with his pioneering work in integrating SAP CRM with Salesforce Customer 360.
- Deepak designed a scalable integration framework that can easily accommodate future business needs and system upgrades, ensuring long-term sustainability and flexibility of Agilent’s CRM ecosystem.
- Deepak’s work helped Agilent achieve an average of 25% IT cost savings globally after integrating Salesforce with SAP CRM, largely due to reduced maintenance costs from consolidating CRM systems and eliminating redundant processes.
- The automation of data entry and the reduction of manual errors led to a 30% saving in operational costs, while enhanced customer visibility and streamlined processes resulted in a 20-30% increase in sales revenue.
- His contributions are not limited to practical implementations; he has also shared his knowledge through several publications.
- Reflecting on his experiences, Kumar emphasizes the importance of seamless data integration in providing a unified view of customer information, which enhances decision-making and improves customer satisfaction.
- Deepak also notes that embracing cloud-native integration platforms will be crucial for businesses aiming to remain competitive and agile, predicting that investments in comprehensive and integrated CRM solutions will continue.
- Deepak Kumar’s work at Agilent Technologies exemplifies the profound impact that innovative integration strategies can have on an organization.
- His achievements serve as a testament to the power of technology in transforming business processes, enhancing customer experiences, and driving operational excellence.
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1 Like
TechBullion
4w
356
Image Credit: TechBullion
Streamlining the Digital Paper Trail: Venkat Sumanth Guduru’s Quest for Effortless Documentation
- Venkat Sumanth Guduru is revolutionizing how companies handle digital paperwork through automation.
- His automated workflows have reduced document processing times by 50% without compromising quality.
- Guduru's system can serve millions of users simultaneously, ensuring high performance and security.
- He envisions a future where AI-driven automation and scalability will further enhance document generation processes.
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21 Likes
Blackenterprise
4w
258
Image Credit: Blackenterprise
Barber Sparks Discussion, Praise After Announcing He Will Be Lowering Prices
- South Carolina-based barber, Maurice C. Simmons, has received praise and sparked discussion after announcing that he will be lowering prices at his shop.
- Simmons was inspired to lower prices after encountering a former customer who could no longer afford haircuts at his shop.
- Social media users are praising Simmons and suggesting that other barbers and beauticians should follow his example.
- The decrease in quality and attention to Black women's hair care has also been a topic of concern.
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15 Likes
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