1 Finance, a personal finance advisory startup in India, announces an ESOP buyback program at a valuation of Rs 450 crore, benefiting over 33% of its workforce.
The program aims to provide early liquidity to employees and reward both early founding team members and later-stage key hires, aligning with the company's employee-first culture and focus on financial well-being.
1 Finance has expanded its regulatory footprint with licenses including a P2P NBFC license, AIF license, and ERI license, strengthening its ecosystem around the advisory-led model.
Positioning itself as an emerging challenger in personal finance, 1 Finance emphasizes a human-centric approach over fully automated robo-advisory models and aims for inclusive value creation in the industry.