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10 Quick Commerce Newcomers Aiming To Replicate Blinkit, Zepto Formula
- The three incumbents, Blinkit, Swiggy Instamart, and Zepto, are leading the Indian quick-commerce market.
- The quick commerce market in India has seen a 280% increase in sales over the past two years, resulting in a revenue of over $1 bn in FY24.
- Several newcomers have joined the market, aiming to replicate the success of the incumbents by promising 10-minute deliveries.
- Many companies, including Flipkart and Amazon, are planning to move into the non-grocery category, such as fashion and electronics.
- A comprehensive list of 10 newcomers aiming to achieve the 10-minute quick-commerce formula outside of Blinkit, Instamart, and Zepto has been curated.
- Companies such as BigBasket's BBnow and Flipkart's Minutes are already trying to replicate the 10-minute delivery model.
- Nykaa is testing its 10-minute deliveries in select areas of Mumbai and plans to deliver across several cities soon.
- Ola is reconsidering venturing into quick commerce and plans to set up automated dark stores to speed up deliveries.
- New startups such as Slikk and Swish are offering quick commerce services delivering branded fashion items within 60 minutes and food within 10 to 15 minutes, respectively.
- JioMart, owned by Reliance Retail, piloted instant delivery of groceries and other products in parts of Mumbai and Navi Mumbai.
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