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12 New-Age Investment Platforms Fuelling India’s Digital Gold Rush
- India's gold rush is not subsiding yet with the breaching of the INR 80K mark per 10 gm, and the rise of digital platforms disrupted the market just with stocks and mutual funds.
- Fintech companies are looking to tap the gold rush, offering gold ETFs, fractional ownership, and allowing gold investments for as low as INR 1.
- PhonePe, Paytm and Google Pay have built gold marketplaces connecting buyers to multiple platforms, while Jar and Gullak are offering differentiated gold investment offerings.
- DigiGold, Airtel Payments Bank's gold investment platform, operates like any other digital gold investment platform and allows customers to make trades through the Airtel app.
- Dvara Smart Gold is part of Dvara Venture studio and allows customers to invest in gold through innovative gold micro-savings plans.
- Jupiter Money is a neobanking and investments platform that allows savings account customers to invest in digital gold assets.
- Plus Gold provides a platform for making investments in gold through systematic investment plans and one-time transactions.
- Ruptok Fintech provides disbursal for loans against gold jewellery with digital gold collateral, while Spare8 enables users to invest in gold by rounding up spare change from everyday purchases.
- Yellow Metal offers gold loans to rural people within 30 minutes and allows investment in digital gold with as little as INR 1.
- Gold providing Digital investment platforms make it easier for investors to invest in gold without the hassles of storage, insurance, or purity concerns.
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