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2025 In Media and Entertainment Tech
- AI agents are operational players across industries capable of autonomous transactions, strategy execution, and negotiation in 2025.
- Generative AI will continue to automate creative workflows, enabling hyper-personalised media, gaming assets, and dynamic storytelling.
- Gaming will become more immersive, communal, driven by spatial computing, AR/VR advancements, and AI-driven world-building.
- AI will drive predictive and autonomous defences and a huge surge in demand for defence tech.
- Streaming platforms and digital entertainment will embrace granular personalization.
- AI-driven tools will supercharge the creator economy by merging media and commerce seamlessly.
- Immersive storytelling will redefine audience engagement using interactive narratives, virtual environments, and AI enhancements.
- Short-form video will expand as platforms innovate in monetization, personalization, and AI-driven production tools.
- AI-driven virtual influencers and characters will dominate digital campaigns, streaming, and branded entertainment.
- Sustainability will become a driving focus for tech innovators in order to reduce the environmental impact of digital content.
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