<ul><li>Customer obsession requires stepping back, questioning assumptions, and shifting from an internal mindset to an external mindset.</li><li>The best way to understand customers is to experience the product as they do and live with it daily.</li><li>Customer behavior, feedback, and pain points provide valuable insights into whether a product solves a problem.</li><li>Simplification, fighting against complexity, and using the right metrics are key to achieving customer satisfaction and long-term growth.</li></ul>

5 Attributes of Customer Obsession

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