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8 Business lessons from India’s unicorn startup founders

  • Many Indian unicorns, like Ola and Zomato, started by addressing gaps in the market.
  • Founders like Byju Raveendran of BYJU'S quickly adapted to shifts in consumer behaviour.
  • India’s unicorn founders didn’t begin with billion-dollar companies—they started small.
  • Companies like Swiggy and Paytm have thrived by putting customer satisfaction at the forefront.

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