A campaign called Free Our Feeds has been launched to protect social media from the influence of billionaires such as Elon Musk and Mark Zuckerberg.The campaign aims to safeguard Bluesky's underlying technology, the AT Protocol, and create an open social media ecosystem.The initiative seeks to establish a public-interest foundation to fund new interoperable social networks and independent infrastructure.Free Our Feeds has received support from notable figures, including Mark Ruffallo, Alex Winter, and Jimmy Wales.