37signals, in a hiring letter, emphasized the importance of writing in design, seeking a designer who is a product builder and shipper, not just a prototyper or decorator.
The reflective writing on the concept of a 'shipper, not a prototyper' led to a cover letter where the writer reflects on the role of writing in design and shares personal experiences.
The writer discusses the evolution from being a rapid prototyper to valuing reflective writing, seeing it as essential for connecting ideas and improving outcomes in design work.
The importance of writing in design is highlighted, emphasizing how it helps in collaboration, evolving ideas, and ultimately in the successful shipment of products.
The article also mentions the role of Andy Grove, Michael Dearing, and Julia Cameron in influencing the writer's perspective on design, writing, and self-improvement.
37signals' job description for a Web App Product Designer emphasizes the need for a versatile designer who is a generalist, capable of handling various aspects of product design.
The job entails working on projects like Basecamp and HEY, following a design-led approach starting from the interface, and involves writing quality copy as part of the design process.
Working at 37signals involves managing projects independently, driving projects over six-week cycles, and having a significant impact on the design and development of products.
The article concludes with gratitude towards HackerNoon for supporting the writer's development as a writer and learner, underscoring the importance of writing as a tool for personal and professional growth.