<ul data-eligibleForWebStory="false"><li>Forget guessing what your wife wants for her birthday; Meta's Advantage+ targeting helps businesses.</li><li>Advantage+ is Meta's tool aiding in showing the right ads on Facebook and Instagram.</li><li>It automates audience selection, budgeting, ad placements, and enhances campaign efficiency for advertisers.</li><li>Advantage+ isn't a single tool but a suite of features under Meta's ad system.</li></ul>

Advertisers don’t have to play Peek-a-Boo with consumers anymore, thanks to Advantage+

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