Amazon and Walmart have faced slower growth in the first quarter of this year, with Amazon's year-over-year growth at 3.7% and Walmart's slightly lower at 3.2%.
A report highlights how consumers are moving away from traditional retail spending towards services, experiences, healthcare, and housing, challenging the two giants' one-stop-shopping strategy.
Both Amazon and Walmart are now growing at or near the rate of inflation, indicating flat unit sales as the boost from pandemic-induced online shopping diminishes.
While Amazon holds an edge over Walmart in retail, both companies are losing ground in total consumer spending as consumers shift focus towards non-goods expenditures.
Amazon's share of total consumer spending declined to 3.3% in Q1 2025, while Walmart dropped to 2.6%, attributed to shifting consumer preferences.
Walmart's recent increase in discretionary spending share may signify a fundamental shift in consumer preference, potentially impacting Amazon's stronghold in this segment.
Protecting share in discretionary spending is crucial for both companies, with Amazon needing to focus on pricing competitiveness and Walmart potentially reshaping its position in higher-margin retail.
As inflation eases and global tariffs impact pricing, both Amazon and Walmart face challenges in maintaining profitability and customer loyalty.
Consumer spending habits continue to evolve, impacting the strategies and performance of major retailers like Amazon and Walmart as they navigate the changing landscape.
This shift in consumer spending patterns poses new challenges for retail giants like Amazon and Walmart, forcing them to adapt to changing consumer preferences to stay competitive.