Amazon is preparing to roll out XRP payments on its global platform, offering lower fees, quicker checkouts, and smoother cross-border payments for customers.
The partnership between Amazon and Ripple could be a significant step in cementing XRP's place in real-world commerce and driving adoption of the cryptocurrency.
Ripple's growing financial support, with over 100 banks and financial groups in the RippleNet circle, adds credibility to XRP and boosts its market trust.
Technical models suggest that XRP could reach a projected peak of $2.10 by April 2025, indicating that the Amazon development may drive sustained value and establish XRP as a real-world crypto standard.