Amazon was founded by Jeff Bezos in 1994 after recognizing the commercial potential of the internet and starting with selling books online.
The company's customer-obsessed culture and focus on growth led to Amazon's rapid expansion into various product categories beyond books.
Despite the dot-com bubble burst in 2000, Amazon survived by focusing on operational efficiency and introducing Amazon Marketplace for third-party sellers.
The launch of Amazon Prime in 2005 marked a turning point by increasing customer loyalty through faster shipping and additional benefits.
Amazon's diversification into Amazon Web Services (AWS) in 2006 laid the foundation for the company's dominance in cloud computing.
Innovation further expanded with the introduction of Kindle, Alexa, and Amazon's move into groceries with the acquisition of Whole Foods.
Under the leadership of Jeff Bezos, Amazon transformed from a startup to a tech giant touching various industries like e-commerce, entertainment, and healthcare.
The legacy of Amazon lies in its continuous innovation, customer-centric approach, and Bezos' concept of 'Day 1' to always act with urgency and evolution.
Andy Jassy took over as CEO in 2021 as Amazon faces challenges like antitrust scrutiny, sustainability concerns, and competition in the tech industry.
With a focus on AI, robotics, logistics, and sustainability, Amazon continues to reshape modern life, pushing boundaries beyond just being an e-commerce company.