Amazon India launched its first-ever floating store on Dal Lake in Srinagar, Kashmir as part of the "I Have Space" last-mile delivery program.
Murtaza Khan Kashi, owner of the houseboat Selec Town, is onboarded to deliver packages to customers at the entrance of their houseboats.
The floating store will serve residents and businesses on Dal Lake and Nigeen Lake, eliminating the need for them to take shikaras to the shore for Amazon deliveries.
The "I Have Space" campaign, initiated in 2015, currently partners with 28,000 neighborhood and kirana shops across 420 Indian towns and cities for quicker and more reliable deliveries within a 2 to 4-kilometer range.