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Amazon is shutting down its Freevee app in August

  • Amazon plans to shut down its Freevee app in August and direct users to watch Freevee content on Prime Video.
  • The decision was confirmed in November 2024, with Amazon integrating Freevee content into Prime Video without changing access for Prime members.
  • This move reflects Amazon's strategic decision to simplify its offerings by consolidating content on Prime Video, launched in 2019 and available in the US, UK, Germany, and Austria.
  • Streaming services have surpassed cable and network TV viewership in the US, with free services like Pluto TV, Roku Channel, and Tubi contributing significantly, as shown in a recent Nielsen report.

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