Amazon has launched a 10-minute delivery service in Delhi to expand its quick commerce ambit and compete with other players in the market.
The service, called Amazon Now, currently operates in select areas in Bengaluru and Delhi with plans for further expansion based on positive initial feedback.
Amazon Now offers a curated selection of daily essentials delivered within minutes to meet immediate customer needs, maintaining Amazon's safety, quality, and reliability standards.
This move marks Amazon's entry into the rapidly growing Q-commerce sector in urban India and Tier-2 cities, intensifying competition in this space.