Some sellers are sitting out or scaling back their discounts for Amazon's Prime Day due to ongoing trade war between the U.S. and China and President Trump's tariffs on Chinese goods.
The tariffs have put Amazon in an awkward position as the Prime Day approaches and may hurt third-party sellers the most.
Merchants are holding back discounts and products imported from China to avoid the increased cost due to tariffs.
Amazon is taking steps to keep prices low for customers and working on overhauling supply chains in response to the tariffs.