<ul data-eligibleForWebStory="false"><li>Amazon's Starfish project aims to enhance product listings on its Marketplace.</li><li>Using AI, the project synthesizes data to create accurate global product information.</li><li>The ambitious initiative is expected to add $7.5 billion in sales this year.</li><li>Starfish simplifies product listings for third-party sellers, saving time and driving better conversions.</li><li>Amazon's goal with Starfish is to become the top global source of product information.</li></ul>

Amazon's Starfish project is using AI to create the ultimate source of information for 'all products worldwide'

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