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App Store Profit Margin

  • Phil Schiller, the chief of the App Store, stated in an antitrust case that he doesn't know for sure whether the App Store is profitable or considered the return on investment when launching it.
  • Apple is facing two lawsuits in the UK alleging excessive commissions charged on iPhone apps, and it is estimated that Apple's profit margin on the App Store is in the 75% to 78% range.
  • An expert witness in a previous lawsuit estimated the profit margin to be 78%, while a British expert in the current case calculated a figure of 'more than 75%.'
  • Apple and Google reportedly make more profit from iOS and Android games than the creators who develop the games.

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