Apple's App Store ecosystem generated $1.3 trillion in developer billings and sales in 2024, with most developers not paying any commission to Apple.
The study by economists Professor Andrey Fradkin and Dr. Jessica Burley highlighted the growth and monetization opportunities for developers on the App Store.
Developer billings and sales for digital goods and services reached $131 billion, while sales of physical goods and services exceeded $1 trillion in 2024.
The App Store facilitated global distribution, attracting over 813 million average weekly visitors worldwide.
Regional growth trends in the U.S., China, Europe, and other regions showed substantial increases in digital payment spending, e-commerce, and online grocery orders.
Apple invests in tools and capabilities to support developers, offering resources like Xcode, TestFlight, App Analytics, and opportunities for promotion.
Apple Developer Academies and programs provide students and developers with coding, AI, and marketing skills to create innovative apps.
Apple's annual Worldwide Developers Conference offers technical sessions and opportunities for developers to connect with Apple experts.
The App Store, launched in 2008, has seen remarkable revenue growth over the years, reaching $1.3 trillion in 2024, up from $769 million in 2009.
Apple continues to expand its services, including enlisting Tata Group for iPhone and MacBook repairs in India and acquiring WhyLabs, a Seattle startup focused on AI apps.