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Are Adobe’s AI Agents the Final Step to Fully Automated Customer Service?

  • Adobe has launched the Adobe Experience Platform Agent Orchestrator, enabling businesses to integrate AI agents into customer experiences and marketing workflows.
  • AI-powered customer service is evolving from simple automation to agentic AI, semi-autonomous systems capable of complex problem-solving without human intervention.
  • The Adobe Experience Platform enables businesses to deliver real-time, context-aware engagement, creating personalised and timely experiences for customers.
  • Adobe's strength lies in its ecosystem, which includes content creation at scale, AI-driven insights, and seamless integration with Microsoft Azure and Amazon Web Services.

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