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At Couchbase-AWS panel, experts discuss the challenges of building data-driven strategies
- Companies with effective data strategies can make better decisions, operate efficiently, and innovate seamlessly.
- Couchbase and AWS held a round-table discussion to explore ‘Future-proofing the Data Strategy’.
- The panellists included experts from Myntra, Dvara Holdings, Razorpay, VerSe Innovation, PayU, Gameskraft, FreshToHome, Gupshup, Smartcoin and Freshworks.
- Panelists emphasised the importance of real-time data, data protection, and the challenges of data compliance.
- Data accuracy, creating an efficient data access strategy, and leveraging data to organise the massive seafood industry in India were some of the challenges shared by the panelists.
- The panel also shared insights on the importance of A/B testing data to help businesses create an immersive customer experience.
- Fintech panellists from PayU, CoinDCX, Smartcoin, and Credit Saison shared their experiences on handling fraud and implementing checks in the customer KYC process, customer consent in the underwriting process, and access to data from credit bureaus.
- The panellists discussed various initiatives to create a common data-sharing framework, including RBI initiatives to share land records, private players who offer satellite-based data to agri-lenders, and data clean rooms for secure data sharing.
- The distributed NoSQL multi-modal database is designed for adaptive applications that combine document-oriented data with an integrated cache (memory-first architecture).
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