Australian cricketer Glenn Maxwell has invested in Indian startup Drive FITT, a membership-based sports club focused on cricket, fitness, and recovery.
Maxwell's involvement goes beyond financial investment, as he will contribute actively to Drive FITT's training philosophies, recovery programs, and brand representation.
Drive FITT offers a membership-based model that combines cricket-specific skill development, smart fitness training, and science-backed recovery systems.
Maxwell's interest in the venture aligns with the evolving trend of elite athletes engaging in performance infrastructure and business off the field.