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Bangalore Startup Builds India’s First AI-Driven Local Shopping App To Help Small Retailers Compete With E-Comm Giants; Has 2 Lakh+ Users
- Nearwala, a Bangalore-based startup founded by Rajiv Surendran and Rahul K. C., introduces an AI-driven local shopping app to empower small retailers against e-commerce giants.
- The duo observed the struggle of small shops during the pandemic, leading to the development of Nearwala, aiming to bridge the gap between offline stores and digital platforms.
- Nearwala's unique features include personalized discounts and AI-driven offers tailored to help local merchants compete effectively in the market.
- The startup faced challenges in convincing businesses to adopt tech solutions but eventually gained the trust of merchants by boosting sales and visibility.
- Nearwala currently serves over 4,000 clients, offering a win-win solution with discounts for customers and lead generation for merchants.
- With impressive user base growth and plans for national expansion, Nearwala aims to transform local economies and provide small businesses with the tools to thrive.
- The startup raised initial funding, with future plans to secure additional investment for expansion and innovative features like micro-lending for merchants.
- Nearwala's focus on community engagement, dynamic pricing, and personalized recommendations sets it apart in the competitive Indian retail market.
- The founders envision long-term sustainability and aim for an IPO in the coming years, showcasing their commitment to revolutionizing local shopping in India.
- As Nearwala prepares for further growth and competition against industry giants, its emphasis on empowering small businesses through technology remains at the core of its mission.
- Overall, Nearwala's journey exemplifies innovation, determination, and the potential for local businesses to thrive in the digital age.
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