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Basemark Raises $23 Million For Augmented Reality Automotive Software

  • AR software firm Basemark has raised $23 million in a new funding round.
  • The funding will help Basemark deepen its business with automotive OEMs and expand to Japan, China, and South Korea.
  • Basemark's software solution, Rocksolid AR, enables OEMs to develop AR applications for heads-up displays and in-vehicle screens.
  • The solution includes advanced localization, motion tracking mechanisms, and algorithms to combat latency.

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