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Beyond the Streak: Are We Gamifying Ourselves into Anxiety?

  • Streaks in apps like Duolingo, Snapchat, and Headspace can drive engagement but also lead to anxiety, churn, and low-quality usage.
  • While streaks provide a sense of satisfaction, they can create anxiety when a missed day resets the streak to zero.
  • Proposed alternative to streaks is the 'Golden Oak Tree' model for Duolingo, aiming for a growth-oriented approach that factors in life interruptions without punishing users.
  • Hypothesis suggests that the 'Golden Oak Tree' model could reduce churn among users and boost key success metrics, offering a more motivating measure of progress.

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