<ul><li>BigBasket, India's leading online grocery platform, revolutionized the grocery shopping experience with its focus on fresh produce and timely delivery.</li><li>To stay ahead of competition, BigBasket implemented innovative strategies like express deliveries, subscription-based models, and private labels.</li><li>The company heavily invested in its supply chain, building warehouses and cold storage facilities for efficient delivery of perishable goods.</li><li>Acquired by Tata Group in 2021, BigBasket expanded its offerings with quick commerce services and physical stores, bridging the gap between online and offline shopping.</li></ul>

Big basket : The Fresh Revolution That Redefined India’s Grocery Shopping

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