Biota Coorg FPC, a collective supporting small and medium-sized growers in Kodagu, seeks market linkage in Australia to export coffee.
The company collects, processes, and markets coffee produced by 122 grower members to increase earnings through value addition and exports.
Biota CEO made a representation to the Australian Consulate General in Bengaluru to connect with stakeholders in the Australian coffee industry. They aim to enhance brand visibility through virtual cupping sessions and seek marketing and promotional partners.
Biota exports coffee to various countries and aims to export over 100 tonnes this year. They focus on complying with European Union Deforestation Regulation norms and promoting a brand highlighting the ecological strengths of the Kodagu district.