Researchers at Bernstein predict that over $300 billion could enter Bitcoin from public firms by 2030 as they consider adding Bitcoin to their balance sheets.
Strategy, now known as MicroStrategy, has been a trailblazer in buying Bitcoin aggressively, accumulating 555,450 BTC costing them around $38 billion with an average price of $68,550 per coin.
Bernstein forecasts that corporate treasury investments in Bitcoin could reach $330 billion by 2029, with Strategy potentially contributing $124 billion of that total, setting a tone for other companies to follow suit.
Increasing institutional interest in Bitcoin as a treasury investment is driven by evolving regulations, accounting practices, and limited supply, with public companies already holding a significant amount of BTC valued at almost $68 billion.