<ul data-eligibleForWebStory="false">More businesses, both new and established, are investing in Bitcoin as a long-term reserve asset.Firms like Figma, Cel AI, Hyper Bit, and Opyl Limited recently disclosed BTC purchases, while others are planning to follow suit.Companies in various sectors, including traditional ones like gold, are shifting towards BTC-backed treasuries.This trend indicates a shift in how firms manage their balance sheets, viewing Bitcoin as a strategic financial asset rather than just an investment.