Bitnovo, a Spanish company, celebrates its 10th anniversary with the launch of a gift card mall enabling users to pay with cryptocurrencies at brands in Spain and Italy.
The company has focused on making cryptocurrency use accessible without requiring expert knowledge.
Users can purchase gift cards and products directly with crypto through the Bitnovo platform.
Bitnovo emphasizes self-custody, allowing users control over their assets.
The gift card mall enables quick purchases from Bitnovo's non-custodial wallet, offering cashback on select brands with no need for intermediaries.
Available brands include Carrefour, Cepsa, IKEA, Repsol, Atrapalo, and Smartbox in Spain, and additional brands in Italy and globally.
Bitnovo was among the first to enable Bitcoin purchases with cash at physical stores and continues to make crypto accessible through various payment methods.
The launch of the marketplace aims to simplify crypto usage for all users while maintaining control and security.
Bitnovo offers services like buying cryptocurrencies with cash at physical locations, a self-custody wallet, and a B2B payment gateway for businesses.
The company's commitment to self-custody and accessibility has been a key aspect of its operations over the past decade.