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BMW Is Desperate to Sell You an XM
- BMW is offering large discounts on the XM for qualified customers, with up to $22,500 off the MSRP for 2024 models.
- Every 2024 BMW XM qualifies for a $15,000 discount, rising to $17,500 for lease customers.
- Customers can get an additional $5,000 off the MSRP through a loyalty/conquest program.
- The XM was the worst-selling BMW in America last year, and these discounts suggest it hasn't been as popular as expected.
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