<ul data-eligibleForWebStory="true"><li>Former executives from Coral Capital Holdings plan to launch a BNB treasury firm, aiming to raise $100 million for the initiative.</li><li>BNB's price could potentially surge in the medium to long term due to the launch of the treasury firm, paralleling the strategies of other successful companies holding Bitcoin treasuries.</li><li>BNB, trading at $638 at the moment, has risen by 2.5% in the past 24 hours, benefitting from an overall market recovery.</li><li>The ceasefire between Israel and Palestine has also contributed to BNB's positive performance.</li><li>The technical analysis indicates that BNB is regaining bullish momentum with RSI at 55 and the MACD lines entering the positive region.</li><li>If the upward trend continues, BNB could reach $700 in the near future, touching levels not seen since February.</li></ul>

BNB price forecast: Will the launch of a BNB treasury firm spur a BNB rally?

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