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Economic Times
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Boldfit gets Rs 110 cr investment from Bessemer Venture Partners
- Direct-to-consumer fitness brand Boldfit raises Rs 110 crore ($13 million) from Bessemer Venture Partners.
- The investment will be used to enhance product innovation and expand brand presence.
- Boldfit offers fitness accessories, nutraceuticals, sports equipment, and workout apparel.
- The company plans to open offline stores and reported a revenue of Rs 140 crore in FY2024.
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