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Boon Siew Honda appoints new Malaysia CEO
- Kunitomo Asano has been appointed as the new Managing Director and CEO of Boon Siew Honda.
- Asano, with a 20-year career at Honda, has experience in various countries including Japan, Thailand, India, and now Malaysia.
- His previous roles included overseeing Honda's sales operations in multiple regions across the globe.
- As the new CEO, Asano will focus on community engagement and brand awareness in Malaysia.
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