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Brussels-based Borro secures €350K to encourage reusable cups at events

  • Brussels-based startup Borro has raised €350K in funding to advance its intelligent deposit system for reusable cups.
  • The investment will help Borro expand its reach across Belgium and internationally, offering a seamless solution for sustainable event practices.
  • Borro's system eliminates the need for apps or queues by using a deposit system linked to a payment card, with automatic refunds when cups are returned.
  • The startup aims to simplify the transition to reusable packaging and reduce the environmental footprint of events.

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