Dongfeng Li successfully revived the Donna Sharp brand in the home textiles industry and transformed it into a nationally recognized enterprise.
Strategic partnerships with major retailers such as Macy's, Wayfair, and Kohl's were crucial in scaling the brand and expanding its customer base.
Li's adaptability and proactive approach helped Donna Sharp navigate economic challenges, including the COVID-19 pandemic.
Lessons from Li's journey include the importance of resilience, strategic partnerships, embracing digital transformation, and customer-centric innovation.