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Business Leaders: It’s Time to Start Thinking About Our Talent in New Ways

  • Successful enterprises understand their customers' pain points and unique value propositions, but often overlook the importance of understanding their own talent in a similar way.
  • Many CEOs spend little time considering what is important to their employees beyond wages and benefits, missing out on designing attractive opportunities for them.
  • The focus on retention should be on connecting with employees' values and passions rather than solely on surface-level issues like salaries.
  • To retain talent, companies should offer upskilling opportunities, provide access to professional development resources, strive to understand individual employees, and connect to community services.
  • Investing in talent development not only benefits employees but also helps differentiate companies as great places to work.
  • Mark Peters, CEO of Butterball Farms, emphasizes the importance of thinking about talent in new ways and investing in employees for long-term success.

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