Business Model Innovation (BMI) represents a fundamental shift in creating, delivering, and capturing value, while Product Innovation (PI) focuses on developing new or improved offerings that better serve customer needs.
Both BMI and PI are complementary and crucial for competitive advantage, leading to higher revenue growth, better customer retention, and improved market adaptability.
Business Model Innovation involves transforming how value is delivered and captured, while Product Innovation focuses on improving the products being sold.
Integrating BMI and PI can lead to breakthrough growth and organizations like Tesla, Amazon, and Apple are successful examples of the benefits of combining both.