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Bitcoinist
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Buy Bitcoin: Strive CEO Calls Mark Zuckerberg Over Meta’s Treasury
- Strive CEO Matt Cole called Meta Platforms CEO Mark Zuckerberg urging him to convert a portion of Meta's $61 billion cash reserve into Bitcoin during a speech at Bitcoin 2025 in Las Vegas.
- Cole argued that holding cash and short-term US Treasuries exposes shareholders to monetary debasement, emphasizing the strengthening case for companies to invest in Bitcoin.
- He highlighted the global fiat debt crisis, rising M2, and the erosion of real returns, emphasizing the need for companies to consider Bitcoin for their balance sheets.
- Cole linked the monetary argument to the impact of advancing AI technology, predicting significant changes in the S&P 500 over the next decade due to AI disruption.
- His call to Zuckerberg included reference to Meta's potential dominance and the naming of his pet goat 'Bitcoin,' urging Meta to adopt a bold corporate Bitcoin treasury approach.
- Market analysts responded with predictions that a major US company, such as Meta or Microsoft, may be the first to add Bitcoin to its balance sheet, expecting a significant impact on the market.
- Skeptics cautioned against investing in Bitcoin for corporations, questioning its utility for operational purposes and suggesting that the focus should be on shareholder value and return on investment.
- Speculation around Zuckerberg's views on Bitcoin emerged, with mentions of his failed attempt to launch stablecoin Libra and his goat named 'Bitcoin,' indicating a potential inclination towards Bitcoin.
- Meta's upcoming annual meeting will include a shareholder proposal from Strive, aiming to encourage the company to adopt a corporate Bitcoin treasury approach, despite Meta's board recommending against it.
- At the time of writing, Bitcoin was trading at $107,948, following the attention drawn by Cole's call for Meta to consider investing in Bitcoin.
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