Rabitat, an Indian brand, aims to fill the gap in the market for high-quality kids' essentials.The brand focuses on offering safe, BPA-free products for children aged two to eight years.Rabitat, with a current revenue of INR 16 Cr, aims to surpass INR 100 Cr mark by FY26.The brand faces competition from traditional players like Milton and Borosil, as well as newer brands like Basil.