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Can Swiggy Crew Deliver Luxury On Demand?
- Swiggy introduced Crew for premium services targeting affluent, demanding personalized experiences and lifestyle services.
- With a rise in India's wealthy individuals, Swiggy aims to provide travel and lifestyle concierge.
- Competing with startups like Indulge and Red Beryl, Swiggy plans to cater to growing upper-middle class.
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